MARKETING COMMUNICATION

Whether you like it or not, (sadly) people judge you. By the clothes you wear, the car you own, the dog you walk... everything.

Similarly, if you’re a company, people judge you in every single communication that you send out. So if you’re emailing newsletters, distributing brochures, handing out product guides, or putting together a viral campaign, you need to make sure they’re top-class.

At Mool, we consider it our job to help you create clutterbreakers a.k.a. clear and creative marketing communication.


SERVICES

Newsletters
Think of your customers’ inboxes as doors to their homes and your newsletter as your sales rep. Would you want to send a rep who is hideously dressed, talks too much and gives all the wrong info or the guy who’s smartly dressed, says what he has to say quick enough, gives the info your customer wants and throws in a bit of humour to break the ice? No brainer.

Crisp, useful, informative maybe funny even. In short, a newsletter your customer will look forward to receiving. That’s what we do.

Brochures & Product Guides
Customer walks into your office, picks up a brochure, figures it has enough matter on it to put into a book, puts it right back on the desk.

The days of writing about how your company came into being in the 1950s are gone. No one wants to know.

You have two minutes to grab your prospect's attention from the time she picks up your brochure. Our job is to figure out how to get her to actually read it rather than ripping it up to trash her chewing gum.

Information up front, less talk, more features and benefits, maybe an interesting factoid on your company. Brochures Mool-style.

Viral Campaigns
Right from conceptualising to execution, we are with you every step of the way to make sure your marketing campaign is aided by witty online virals, games and advertainment that create the buzz you want.

WHY MOOL?
Creative ideas, talented writers and great visualisation coupled with visual design and technology partnerships to ensure high-quality execution.

If you'd like to create some kickass marketing communication, get in touch!